INSIDE SCOOP: STATE Secret Summer Catalog
It’s that time of year again! The second Secret Summer Catalog by STATE mails out in a week! Produced by the clothing label STATE (designed by TAC Magazine editor Adrienne Antonson), the Secret Summer Catalog celebrates a communal spirit and the art of collaborating. While Adrienne and I were talking, it was clear that this is the perfect example of how TAC creates a community within itself, that expands far outside our doors. Whether you take a class, are in AIR, intern, or teach, you are creating connections with so many different people…in fact, many of the designers featured in this years catalog are artists that Adrienne met through TAC!
Adrienne gives a little inside scoop on this catalog and the collaborative effort that went into it.
What’s Adrienne’s goal for the SSC?
Made in the same vein as the TAC spirit – everything is handcrafted; there’s machine knitting, leather working, natural dyeing, weaving…
What do you do now?
1. Buy a copy online in the STATE store. 2. Wait patiently. 3. Get it in the mail. 4. Be amazed! And find a wealth of amazing items made just for your shopping pleasure. 5. Make some origami. 6. Go online. Enter the password that comes with the catalog, unlocking the secret online shop. 7. Shop for things that only other lucky catalog holders can see. 8. Send a postcard. 9. Get your dreamy new digs in the mail, and be showered with compliments. 10. Wait for next Summer, when you can do it all over again.
The catalog is a tiny Summer adventure in itself.
• Page after page of eye-candy editorial images that paint the perfect Summer mood • An original essay by Nikaela Marie Peters • A stamped and ready to mail postcard project • A step-by-step guide to making an origami basket using catalog pages • A code for free shipping • And the most important part — a password that grants you access to the secret online store where everything can be yours!